Job title: Marketing Manager
Salary: USD 3.500-USD 4.500
Reporting to: Board of Management
Your Future Employer
- Our client is looking for a Marketing Managerto lead the company local Marketing team, bringing together strategic thinking and local nuances to deliver a bar none approach in marketing company in-country
Your Key Responsibilities
- This Senior Manager needs to be equipped with in-depth holistic branding and marketing knowledge, i.e. to be able to identify where company brand’s position is currently and how to mitigate amongst the competitors and amplify our USP and gaining share of voice meanwhile. Thus, the Senior Manager needs to develop sound strategies, formulate media planning/review and oversee creative, above-the-line, below-the-line and on digital,
- The job holder needs to ensure consistent outcomes to drive revenue growth, in all media. She/He needs to drive overall Marketing Communications, Marketing Operations and Budget Planning to ensure timely planning and implementation of marketing plans to support growth of companyin country.
- These include:
Media buys on all above- the- line and below- the- line activities
Budget for events and ground activations,
Digital and activation
- Ensuring direction set and work in conjunction with Events and Corporate Communications, and Regional Marketing to build brand equity and drive ROIs.
- He/ She is also required to review and develop / optimized SOP and guidelines for brand and marketing collaterals with regional Marketing team to ensure consistency and efficiency in the overall branding and marketing communication of companyin-country.
- He/ She needs to be overall in charge of:
Planning of yearly A&P budget for each country
To raise timely Marketing Fund Application to follow-through
To monitor and analyze and ensure costs optimization and efficiency based on cost per car
YTD of each quantitative targets based on cost per unit and rationalize the achievement level based on market situation
Dealer Marketing, and Events.
Marketing support for Website, newsletters
REQUIREMENTS
- Business degree or related professional qualification.
- 6 - 9 years of marketing experience, with understanding of the local creative and media landscape, media consumption patterns and habits and strong analytics background.
- Proven leadership capability with agency experience and/or content experience an advantage.
- Be able to work and lead teams in a high pressured, ROI driven environment.
- Experience in the car industry and managing car brands is an advantage
For more information please contact:
Mr. Tam, Nguyen
- 02839154343 ext 111
- Email: tam.nguyen@firstrecruitment-asia.com
Ms. Yen, Nguyen
- 02839154343 ext 211
- Email: yen.nguyen@firstrecruitment-asia.com