Position: Marketing Manager

Reports to: Chief Executive Officer – Vietnam

Location: Hanoi / Nationwide

Salary : USD 2500- USD 3000

Key Responsibilities:

This person plays a key role in the development, launch and measurement of differentiated Products /

Services and Marketing Programs that support the sales function and build the brand in Vietnam.

• Working closely with the CEO, and related sales channels in Vietnam
• Design and support across the-board marketing and sales initiatives including customer and sales contests,Customer seminars and workshops with channel and sales partners.
• Manage the design and development process of sales, marketing and branding collaterals independently and through 3rd Party agency channels.
• Develop the  COMPANY brand through innovative marketing using a multi-channel approach and leveraging the relationship and strength of the joint venture partner.
• Discover and define unmet consumer needs for profitable new or revised products / services and differentiated marketing programs.
• Working with a great deal of autonomy, lead marketing development, partnering with and influencing our joint venture and external Partners
• Achieve differentiation and speed-to-market with strong knowledge, energy and problem-solving skills.
• Lead Launch & Measurement of Products / Programs to excite customers and prospects, and gather learning and best practices that can be applied to future marketing programs.

Knowledge/Skills/Competencies Required:

• Marketing professional with experience designing, developing, launching and measuring marketing solutions to support the sales channels and achieve competitive advantage across the insurance industry.
• Curious, high-energy personality who inspires and enjoys working with and leading others in the marketing discipline.
• Able to turn ideas and data into informed hypotheses and opportunities to delight partners and customers with differentiated products / services and marketing programs.
• Excellent knowledge of insurance and financial services products, which aspects appeal to         customers.
• Solid understanding of consumer research techniques, enabling this person to conduct consumer research programs.
• Ability to manage a small team of marketing executives, provide direction and motivation

Requirements:

• Minimum 4 years’ experience in Marketing and/or insurance and financial services product development.
• University Degree and MBA preferred.
• High-energy, can-do attitude. Results-oriented, with excellent relationship-building and influencing skills.
• In-depth knowledge of consumers and the cultural nuances of the Vietnamese customer, applicable to developing product / service solutions that resonate and excite customers.
• Proficient in English and Vietnamese

For more information, please contact directly to Ms Susan 84 (8) 3915 4343 - 0906316839