Job title: Marketing Leader

Salary: $1,500 - 2,000 or Negotiate + good benefit 

Reporting to: Board of Management

Working: Ho Chi Minh city

Your Future Employer

• Our client is looking for a Marketing Leader to manage the day to day marketing activities of the organization and long term marketing strategy for the company

Your Key Responsibilities

Online

• Assist in the formulation of strategies to build a lasting digital connection with consumers.
• Plan and monitor the ongoing company presence on social media (website, social media pages, email campaigns, and responses etc.).
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness.
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels.
• Provide creative ideas for content marketing and update website.
• Collaborate with designers to improve user experience.
• Maintain partnerships with media agencies and vendors.

Offline

• Prepare comprehensive marketing plan (annual, quarterly, monthly, annual holiday) that align with company goals.
• Support sales team with up-to-date and aligned marketing materials.
• Plan, create, and oversee the design, content, and production of all marketing materials.
• Plan promotional and awareness campaigns and support.
• Monitor, track, and document campaign results; analyze data/returns/customer response
• Cultivate and integrate new ideas and campaigns that align with current and future sales goals

Requirements

• Business degree or related professional qualification.
• 3+ years skincare marketing experience.
• Experience in all aspects of planning and implementing marketing strategy.
• Familiarity with online content marketing and social media development strategies
• Strong leadership, planning, and execution skills
• Ability to manage and lead marketing team and employees
• Excellent written and verbal communication skills and decision-making skills.
• Strong presentation skills, good persuasive and interpersonal skills.
• Have up-to-date knowledge on skincare and beauty industry including product trends and latest ingredients etc.
• Must be able to work independently with minimal supervision.
• Have a 'can do' attitude towards problems.
• Good English is advantage

For more information please contact:

Mr. Vlad Tunevic

• 02839154343 ext 116
• Email: vlad.tunevic@firstrecruitment-asia.com

Ms. Yen, Nguyen

• 02839154343 ext 211
• Email: yen.nguyen@firstrecruitment-asia.com

RESPONSIBILITIES

Business Intelligence

• Develop short and long term eCommerce strategy and roadmap in line with Brand and Affiliate strategy
• Identify market opportunities to grow online revenue generating channels
• Analyse online marketing budget and online advertising spend by channel and Brand to maximize ROI
• Conduct competitive and market analysis
• Provide eCommerce education and advice to Brands and share best practices within the Region and Affiliates

Operational Effectiveness

• Liaise with Global, Regional and Affiliate stakeholders to establish and manage eCommerce activities
• Build and maintain relationships and communication channels with Brands and Corporate teams
• Manage information and cross-functional communications to support better decision making
• Effectively communicate issues and learnings to key stakeholders
• Manage multiple vendor and agency relationships

Tracking & Reporting

• Conduct weekly or monthly business reviews with Brands and Affiliates
• Evaluate eCommerce campaign and spend effectiveness
• Analyze and explain site metrics trends and recommend analytics-driven changes to Brands

Campaign Management

• Plan, manage and execute eCommerce programs and campaigns across Affiliates
• Take ownership of Brands’ consolidated annual, quarterly and monthly campaign calendars
• Define business requirements, operational metrics and key performance indicators for campaign measurement
• Proactively identify and resolve issues and roadblocks that arise during the course of campaign execution
• Execute and analyse campaigns to ensure and maximize effectiveness and produce optimal ROI

Project Management

• Take business ownership of new site launches and functionality enhancements
• Key liaison between Brands, Affiliates and partner teams

REQUIREMENT

Work Experience:

• At least 3 years’ experience in eCommerce or Online Marketing gained from a consumer-focused Brand, eCommerce provider or digital agency practice
• Experience with luxury or prestige industry related brands is a plus, but not mandatory
• Regional work experience would be viewed favorably

For more information please contact:

Mr. Tam

• Tel: 02839154343 ext 111
• Email: tam.nguyen@firstrecruitment-asia.com

Ms Yen

• Tel: 02839154343 ext 221
• Email: yen.nguyen@firstrecruitment-asia.com

Salary: $2,000 - $3,000 + good benefit or negotiate

Working: Ho Chi Minh

Requirements:

• At least six years of relevant experience in Communications Marketing and/or related fields, including research, advertising, management consulting, media or publishing.
• Strong communication – active listening and ability to persuade and negotiate
• Strong English skills, totally confident in verbal communication.
• Confidence in presenting ideas and providing counsel to internal and external audiences
• Strong problem solving and analytical skills
• Ability to manage competing interests
• Learns and builds from experience
• Forward-thinking
• Have experiences working in Integrated campaigns, especially those involved with Influencer Marketing
• Ability to work in details to make sure projects run smoothly
• High emotional intelligence
• Good judgment and willingness to take risks
• Understands industry specialty areas and roles
• Have past experiences handling projects under FMCG category

For more information please contact:

Ms Susan

• Email: susan.ho@firstrecruitment-asia.com

DESCRIPTION

• Develop strategies/plans and lead implementation of these strategies/plans to grow a brand, directly responsible for the brand’s health (consumer measures) and its in-market performance (volume, share and profitability)
• Drive relevant cross-departmental colleagues towards common goals for the brand in specific projects by leading a team to evaluate and launch new products and marketing initiatives. Tasks include market analysis, consumer research, concept development, advertising development, and launch plan development, execution, and tracking
• Constantly analyze consumer and market trends, and competitive situations to identify emerging segments, unmet consumer needs, and business issues and recommend action plans
• Manage marketing budget 
• Manage and develop subordinates (assistant brand managers/brand executives)

BENEFITS:

• Benefits according to the regime of the company.

Requirements:

• Prefer from multinational FMCG companies
• Ability to multi-task and be proactive & independent in a fast-paced, high pressure, dynamic environment
• Excellent communication skills both written and oral is needed
• Good Presentation skills is needed

For more information please contact: 

Mr Tam

• Tel: 02839154343 ext 111
• Email: tam.nguyen@firstrecruitment-asia.com

Ms Han

• Tel: 02839154343 ext 221
• Email: han.ho@firstrecruitment-asia.com