Position: Marcom Director

Salary : $8,000 - $10,000 + good benefit or negotiate

Report : Regional Marketing Director

Working : Ho Chi Minh city

Sope of Work:

• The primary role of the Marketing Communication Director to lead the 02 countries Business of Field Marketing with extending the company measured awareness.
• Delivering strategically sound and tactically superior “self-correcting” communications to targeted markets using all available and appropriate media.
• Being supposed to continuously integrate, implement and enrich global marketing processes across all company businesses and local markets.
• Developing, implementing, measuring and improving country campaigns targeted at key decision makers, influencers and partners in order to contribute to the company’s commercial objectives.

• Initiate, define, plan, communicate and follow up company’s business strategy in order to ensure company’s long-term viability, profitability and market share.
• To develop, manage and execute the integrated communication plan based on Global Marketing guidelines incl.

• Figure of Merit (FOM) and country/cluster objectives - ensuring that Global Marketing principles and processes are followed in the country/cluster.
• To work closely with local BU lead, local product marketing, local field marketing team to build up and deploy Integrated Marketing Plan ( one and three year plan).
• In teamwork with Regional Strategic Marketing; Cluster Field Marketing Director; Local BU head to allocate and control marcom budgets by customer segments.
• Develop and implement an integrated local tactical marcom plan based on strategic guidance and local market needs in order to boost sales.
• To integrate, implement, and help to improve Global Marketing processes (: Strategy, Operations, Web Programs, Brand Migration, Communications, Media relations, Press/Industry Analyst relations,
• Direct customer acquisition and retention, Events, Channel marketing) while ensuring seamless alignment with local business priorities.
• To work closely with country FM lead, local PR firm to build up and deploy good PR plan with increase earned media year on year;
• maintain and expand share of voice with 3 times higher than the nearest competitor.
• high ROI due to addressing high potential audience with right message thru efficient distribution channels etc) in order to help others to increase their own ROI.

Requirements:

• University Degree in Business school (or other similar Marketing Education)
• At least 5 year experience in Marketing and/or Communications
• Prefer to work for MNCs or famous local communications group, including agency.
• Public relations and trade marketing experiences are advantages
• Understanding of multi –culture markets with various business models
• Customer insights/Lead management/ KPIs oriented.
• Interested in technical products and solutions.
• Strong interpersonal and social skills resulting in the ability to guide and inspire teams
• Good written and spoken English
• Willing to work in a multifunction team and able to work with other global teams
• Open to change and must embrace the concept of continuous improvement

For more information please contact our consultant:

Ms. Susan

• 02839154343 ext 111
• susan.ho@firstrecruitment-asia.com

Ms. Phuong

• 02839154343 ext 114
• phuong.nguyen@firstrecruitment-asia.com

Position: Category Trade Marketing Director

Salary : USD 8000- USD 12,000

Working location : HCMC

Scope of Work:

• Leads long term strategic business plan
• Defines an overall solution go-to-market vision, positioning, strategy and messaging, formalize it according to the scope of responsibilities.
• Communicate the strategy for deployment and reports strategy formulation by providing key information & reports on economy, competition, intermediaries, markets globally & specific to a geography.
• Collects, analyzes & diffuses all relevant information and ensures the quality of information.
• Communicates, deploys and adapts group strategy in the country.
• Provides management complete assistance on shaping medium and long term direction and resource allocation through collaboration with other functions(Finance, Field Marketing).
• Performs all relevant researches/surveys with a sense of confidentiality, either under its responsibility or on request of management.

Duties:

Strategic Planning

• Develop, participate and finalize in validation of Country Marketing Strategic and Business Plans in order to ensure, Company Success with good profitability.

Market Information

• Provide and analyze the accurate market information and feedback to the management team locally and at Zone levelin order to optimize  and lead to the successful business result.

Marketing Activities

• Develop, create, maintain and monitor activities with clients or Business partners regularly in order to gather information and ensure customer satisfaction to cultivate relationship and improve business and sales Growth.

PricingManagement

• Develop & implement competitive price strategies, processes and policies for the long and short term in order to proactively maximize profits while balancing strategy, market share & volume by market segment.
• Ensure Pricing Performance.
• Ensure Pricing Competencies.
• Ensure Pricing Communication

Marketing Development

• Challenge and support BUs on the performance of the marketing executionand efficiency of their organization & alignment with Group recommendations.
• Drive efficiency and effectiveness across all marketing organizations through acombination of Process excellence, System excellence, Process implementation,change management and competency development.

Offer Management

• Understand and shares Offer Strategy with the Business Unit to adapt andexecute it locally.
• Master the Offer knowledge and the Offer environment.
• Support Sales Offer strategy execution.

Market Information

• Provide and analyze the accurate market information and feedback to the management team locally and at Zone levelin order to optimize and lead to the successful business result.

Requirement:

• Have experience in Marketing field and senior Marketing Managerial level in international companies
• Solid knowledge and understanding of VN market practices, comprehensive understanding of marketing and marketing communication concept and principles.

For more information please contact our consultant:

Ms. Susan

• 02839154343 ext 111
• susan.ho@firstrecruitment-asia.com

Ms. Phuong

• phuong.nguyen@firstrecruitment-asia.com
• 02839154343 ext 114

Position: Head of Trade Marketing

Salary : USD 5,000- USD 7,000

Working : Ho Chi Minh city

Scope of work:

• Responsible for the overrall Retail Marketing Management
• In charge of Retail planning & analysis, visual identity & marchandising.
• Lead the retail operation, training & field force, brand shop management  telemarketing

Highlight Accountabilities:

1. Retail & Channel Development

• Lead  the product channel / customer “go to market”
• Provide trade perspective, working with Product Marketing & Sales, and lead the development of Product Business plans.
• Lead in the shopper, retailer, and field force base approach to driving category / product models success utilizing the shopper & retailer insights.
• Analyze channel and customer trade plans and promotion results across the country and work with sales, marketing, and finance to implement improvement plans

2. Retail Management  & Operations

• Propose & implement the  strategic retail development plan, to meet the goals & objective of the retail strategy plan.
• Ensure Global retail concept guidelines are relevant to  the local pratice & consistent to the right consumer experience for the brand & category strategies.
• Share Global/Regional Best Practices and develop culture of share & re-apply in Retail Marketing & Customer Excellence groups and other Business Teams.
• Lead the retail landscape transformation to sustain the future mode of retail, meeting the implementation goals to deliver the region business goals & strategies.

3. Retail Marketing

• Retail Mapping &Segmentation

• Distribution and Visibility Strategy

• Sell-out Target Setting and Reports Generation & Analysis

• Retail Investment Strategy

• Product Launch Planning

• Field Force Capability & Training

• Other activies.

For more information please contact our consultant:

Ms. Susan

• 02839154343 ext 111
• susan.ho@firstrecruitment-asia.com

Ms. Phuong

• phuong.nguyen@firstrecruitment-asia.com
• 02839154343 ext 114

Requirement:

• Experiences in business, especially in Marketing & Branding management, have working experiences in Printing/ IT is preferred
• Bachelor degree in marketing or a related field
• Highly creative with experience in identifying target audiences and devising campaigns that engage, inform and motivate
• Strong analytical skills and data-driven thinking
• Can do attitude; concentrate on details and possibility work multi-tasking with high pressure.
• High proficiency in spoken and written English is a must. Solid writing & communication
• Computer literate and have knowledge of design and video software, and video or photography.

Description:

• Plan & Implement marketing strategies and marketing and communications plans including developing plan proposals for individual marketing campaigns which support Sales Team to gain company Target
• Execute approved plans from idea to production, handle all logistics and last-minute emergency. Supervise and manage events to achieve customer satisfaction, and deliver commitments for clients. Monitor actual results against plan and budget, measure effectiveness and impact of each event campaign.
• Work closely with all relating internal teams (Sales, Solutions,…) to identify emerging customer needs and preferences, as well as the effectives of individual marketing activities, and regularly review the ROI of all activities with this information in mind;
• Plan and organize complex PR campaign, press release and customer presentations to attract prospective customers;
• Build up effective advertising & promotion program to increase brand-awareness and support Direct Sales and In-direct sales to hit target.

For more information please contact our consultant:

Mr. Vlad

• 02839154343 ext 116
• vlad.tunevic@firstrecruitment-asia.com

Ms. Phuong

• 02839154343 ext 114
• phuong.nguyen@firstrecruitment-asia.com