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Digital Marketing Executive - Marketing & Advertising
IndustriesMarketing & Advertising
SalaryNegotiate + good benefit
Job TypeContract
LocationHo Chi Minh City
Referencephuong.nguyen@firstrecruitment-asia.com
Description

Responsibilities:

  • Manage & improve company website;
  • Assist in the formulation of strategies to build a lasting digital connection with end-users;
  • Plan and monitor the ongoing company presence on social media (Facebook, Youtube etc.);
  • Launch optimized online adverts to increase company and brand awareness;
  • Be actively involved in SEO efforts (keyword, image optimization etc.);
  • Prepare online newsletters and promotional emails and organize their distribution through various channels;
  • Provide creative ideas for content marketing;
  • Collaborate with agencies to improve user experience;
  • Measure performance of digital marketing efforts using a variety of Web analytics tools;
  • Acquire insight in online marketing trends and keep strategies up-to-date;
  • Competitors update & analysis;
  • Maintain partnerships with media agencies and vendors;
  • Monitor & analyze digital report;
  • Manage POP for brand communication;
  • Monitor allocated A&P budget;
  • Support for internal activities;
  • Other ad-hoc tasks as assigned.

Requirements

  • Relavant working experience in communications, including media relations, marketing communication, branding and preferable with working at agencies before
  • Good understanding of multi-channel communication including new media trends                    
  • Work experience in automotive industry is a plus                        
  • Good at English (reading & writing);
  • Creative but detail oriented;
  • Well and clear communication skill;
  • Teamwork skill;
  • Good sense at wording and images;
  • Proactive and responsible;
  • Willing to go for business trip and work under pressure.

For more information please contact our consultant:

Ms. Phuong

  • 02839154343 ext 114
  • phuong.nguyen@firstrecruitment-asia.com

Mr. Duy

  • 02839154343 ext 115
  • duy.nguyen@firstrecruitment-asia.com
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Senior Executive - Marketing & Advertising
IndustriesMarketing & Advertising
SalaryNegotiate + good benefit
Job TypeContract
LocationHo Chi Minh City
Referencephuong.nguyen@firstrecruitment-asia.com
Description

Responsibilities

  • Analysis the market & customer trend/insight
  • Do plan & conduct for Non-tire business
  • Do plan & conduct for directly promotion related non-tire product
  • Monitor its program & do improvement plan
  • Visit dealers, survey & improvement report
  •  Asist ASM/Manager to plan & create training materials.
  • Conduct training for internal & dealers, ensure its information have to deliver to Dealer & End-user.
  • Visit dealers, survey report
  • Prepare monitoring report & improvement plan
  • Analysis the market & customer trend/insight
  • Conduct promotion
  • Visit dealers, survey report
  • Prepare monitoring report & improvement plan
  •  Asist ASM to plan & conduct this program
  • Visit Dealers to get market feedback
  • Monitor allocated A&P budget;
  • Business project activities reports as assigned;
  • Asist ASM/Manager to contribute for BSTVN with new strategy/direction.
  • Brainstorm together with other team to build P&M action plan & improvement plan
  • Support for internal activities;      
  • Other ad-hoc tasks as assigned.    

Requirements

  • Relavant working experience in Trade MKT, Project management including planning, execution, measurable, and preferable in working at automotive or spare-part company before    
  • Good coordinating internal resources and vendors for the flawless execution of projects    
  • Ensuring that all projects are delivered on-time, within scope and within budget        
  • Have technical background with understanding & experience    
  • Work experience in sales position in automotive industry is a plus    
  • Good at English (reading & writing);
  • Project management;
  • Critical thinking;
  • Well and clear communication skill;
  • Proactive and responsible;
  • Teamwork skill;

For more information please contact our consultant:

Ms. Phuong

  • 02839154343 ext 114
  • phuong.nguyen@firstrecruitment-asia.com

Mr. Duy

  • 02839154343 ext 115
  • duy.nguyen@firstrecruitment-asia.com
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Marcom Director - Marketing & Advertising
IndustriesMarketing & Advertising
Salary$8,000 - $10,000 + good benefit or negotiate
Job TypeContract
LocationHo Chi Minh City
Referencesusan.ho@firstrecruitment-asia.com
Description

Position: Marcom Director

Salary : $8,000 - $10,000 + good benefit or negotiate

Report : Regional Marketing Director

Working : Ho Chi Minh city

Sope of Work:

  • The primary role of the Marketing Communication Director to lead the 02 countries Business of Field Marketing with extending the company measured awareness.
  • Delivering strategically sound and tactically superior “self-correcting” communications to targeted markets using all available and appropriate media.
  • Being supposed to continuously integrate, implement and enrich global marketing processes across all company businesses and local markets.
  • Developing, implementing, measuring and improving country campaigns targeted at key decision makers, influencers and partners in order to contribute to the company’s commercial objectives.
  • Initiate, define, plan, communicate and follow up company’s business strategy in order to ensure company’s long-term viability, profitability and market share.
  • To develop, manage and execute the integrated communication plan based on Global Marketing guidelines incl.
  • Figure of Merit (FOM) and country/cluster objectives - ensuring that Global Marketing principles and processes are followed in the country/cluster.
  • To work closely with local BU lead, local product marketing, local field marketing team to build up and deploy Integrated Marketing Plan ( one and three year plan).
  • In teamwork with Regional Strategic Marketing; Cluster Field Marketing Director; Local BU head to allocate and control marcom budgets by customer segments.
  • Develop and implement an integrated local tactical marcom plan based on strategic guidance and local market needs in order to boost sales.
  • To integrate, implement, and help to improve Global Marketing processes (: Strategy, Operations, Web Programs, Brand Migration, Communications, Media relations, Press/Industry Analyst relations,
  • Direct customer acquisition and retention, Events, Channel marketing) while ensuring seamless alignment with local business priorities.
  • To work closely with country FM lead, local PR firm to build up and deploy good PR plan with increase earned media year on year;
  • maintain and expand share of voice with 3 times higher than the nearest competitor.
  • high ROI due to addressing high potential audience with right message thru efficient distribution channels etc) in order to help others to increase their own ROI.

Requirements:

  • University Degree in Business school (or other similar Marketing Education)
  • At least 5 year experience in Marketing and/or Communications
  • Prefer to work for MNCs or famous local communications group, including agency.
  • Public relations and trade marketing experiences are advantages
  • Understanding of multi –culture markets with various business models
  • Customer insights/Lead management/ KPIs oriented.
  • Interested in technical products and solutions.
  • Strong interpersonal and social skills resulting in the ability to guide and inspire teams
  • Good written and spoken English
  • Willing to work in a multifunction team and able to work with other global teams
  • Open to change and must embrace the concept of continuous improvement

For more information please contact our consultant:

Ms. Susan

  • 02839154343 ext 111
  • susan.ho@firstrecruitment-asia.com

Ms. Phuong

  • 02839154343 ext 114
  • phuong.nguyen@firstrecruitment-asia.com
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Category Trade Marketing Director - Marketing & Advertising
IndustriesMarketing & Advertising
Salary$8,000 - $12,000 + good benefit or negotiate
Job TypeContract
LocationHo Chi Minh City
Referencesusan.ho@firstrecruitment-asia.com
Description

Position: Category Trade Marketing Director

Salary : USD 8000- USD 12,000

Working location : HCMC

Scope of Work:

  • Leads long term strategic business plan
  • Defines an overall solution go-to-market vision, positioning, strategy and messaging, formalize it according to the scope of responsibilities.
  • Communicate the strategy for deployment and reports strategy formulation by providing key information & reports on economy, competition, intermediaries, markets globally & specific to a geography.
  • Collects, analyzes & diffuses all relevant information and ensures the quality of information.
  • Communicates, deploys and adapts group strategy in the country.
  • Provides management complete assistance on shaping medium and long term direction and resource allocation through collaboration with other functions(Finance, Field Marketing).
  • Performs all relevant researches/surveys with a sense of confidentiality, either under its responsibility or on request of management.

Duties:

Strategic Planning

  • Develop, participate and finalize in validation of Country Marketing Strategic and Business Plans in order to ensure, Company Success with good profitability.

Market Information

  • Provide and analyze the accurate market information and feedback to the management team locally and at Zone levelin order to optimize  and lead to the successful business result.

Marketing Activities

  • Develop, create, maintain and monitor activities with clients or Business partners regularly in order to gather information and ensure customer satisfaction to cultivate relationship and improve business and sales Growth.

PricingManagement

  • Develop & implement competitive price strategies, processes and policies for the long and short term in order to proactively maximize profits while balancing strategy, market share & volume by market segment.
  • Ensure Pricing Performance.
  • Ensure Pricing Competencies.
  • Ensure Pricing Communication

Marketing Development

  • Challenge and support BUs on the performance of the marketing executionand efficiency of their organization & alignment with Group recommendations.
  • Drive efficiency and effectiveness across all marketing organizations through acombination of Process excellence, System excellence, Process implementation,change management and competency development.

Offer Management

  • Understand and shares Offer Strategy with the Business Unit to adapt andexecute it locally.
  • Master the Offer knowledge and the Offer environment.
  • Support Sales Offer strategy execution.

Market Information

  • Provide and analyze the accurate market information and feedback to the management team locally and at Zone levelin order to optimize and lead to the successful business result.

Requirement:

  • Have experience in Marketing field and senior Marketing Managerial level in international companies
  • Solid knowledge and understanding of VN market practices, comprehensive understanding of marketing and marketing communication concept and principles.

For more information please contact our consultant:

Ms. Susan

  • 02839154343 ext 111
  • susan.ho@firstrecruitment-asia.com

Ms. Phuong

  • phuong.nguyen@firstrecruitment-asia.com
  • 02839154343 ext 114
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Head of Trade Marketing - Marketing & Advertising
IndustriesMarketing & Advertising
Salary$5,000 - $7,000 + good benefit or negotiate
Job TypeContract
LocationHo Chi Minh City
Referencesusan.ho@firstrecruitment-asia.com
Description

Position: Head of Trade Marketing

Salary : USD 5,000- USD 7,000

Working : Ho Chi Minh city

Scope of work:

  • Responsible for the overrall Retail Marketing Management
  • In charge of Retail planning & analysis, visual identity & marchandising.
  • Lead the retail operation, training & field force, brand shop management  telemarketing

Highlight Accountabilities:

1. Retail & Channel Development

  • Lead  the product channel / customer “go to market”
  • Provide trade perspective, working with Product Marketing & Sales, and lead the development of Product Business plans.
  • Lead in the shopper, retailer, and field force base approach to driving category / product models success utilizing the shopper & retailer insights.
  • Analyze channel and customer trade plans and promotion results across the country and work with sales, marketing, and finance to implement improvement plans

2. Retail Management  & Operations

  • Propose & implement the  strategic retail development plan, to meet the goals & objective of the retail strategy plan.
  • Ensure Global retail concept guidelines are relevant to  the local pratice & consistent to the right consumer experience for the brand & category strategies.
  • Share Global/Regional Best Practices and develop culture of share & re-apply in Retail Marketing & Customer Excellence groups and other Business Teams.
  • Lead the retail landscape transformation to sustain the future mode of retail, meeting the implementation goals to deliver the region business goals & strategies.

3. Retail Marketing

  • Retail Mapping &Segmentation

  • Distribution and Visibility Strategy

  • Sell-out Target Setting and Reports Generation & Analysis

  • Retail Investment Strategy

  • Product Launch Planning

  • Field Force Capability & Training

  • Other activies.

For more information please contact our consultant:

Ms. Susan

  • 02839154343 ext 111
  • susan.ho@firstrecruitment-asia.com

Ms. Phuong

  • phuong.nguyen@firstrecruitment-asia.com
  • 02839154343 ext 114
read more

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